Pantone

Pantone is a company best known for its Pantone Matching System (PMS), a standardized color reproduction system used across various industries, including graphic design, printing, fashion, and manufacturing. The Pantone Matching System assigns unique numeric codes to over a thousand colors, allowing for consistent color communication and reproduction.

Designers, printers, and manufacturers use Pantone colors to ensure color accuracy and consistency across different materials, products, and printing processes. This is particularly important for branding and marketing materials where maintaining a consistent color appearance is crucial for brand recognition and identity.

In addition to the Pantone Matching System, Pantone offers various color-related products and services, including color guides, swatch books, software tools, and trend forecasting, to assist designers and businesses in selecting, communicating, and integrating color into their projects effectively.